In her talk, Sina sheds light on the global crisis of low employee engagement, its immense financial impact, and how leaders can turn the tide. As discussions about the challenges of Gen Z in the workplace become more intense, Sina connects them to the motivation crisis and presents a way forward.

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Why does this matter?

The numbers speak for themselves: With the Baby Boomers leaving the workforce, an alarming 30% shortage of skilled workers is emerging.

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What does this mean for businesses?

Companies are facing intense competition for top talent. To stay ahead, they must understand not only how to attract talent but also how to retain it. In her talk, Sina reveals how businesses can create work environments where not just Gen Z, but all generations, can reach their full potential.